Black Love Coffee

Project Summary

Black Love was a limited edition coffee and instrumental album collaboration between Mestizo Coffee and music producer Peace 586. I was contracted to tell the story of the partnership, promoting both the coffee line and the music through a series of photographs and videos. Once purchased, the customer would scan the QR code to download and listen to the album while enjoying their coffee.

My Roles

I created the product identity and packaging, crafted the story behind the collaboration, and created a video teaser to promote the upcoming release on social platforms. I also shot, directed, and edited an interview with Peace 586 that told the story behind the connection between his culture, coffee, and his music. All this was shot on an iPhone and turned around in three days.